Five reasons your company’s brand may be struggling to succeed
A Google House? An Apple iHome? How tech brands might design your residence.
In age of fake news and data breaches, trust in brands is threatened
Toys Were Us. A once-thriving retail brand fights to stay relevant, if not solvent
Product brands and the circle of life, when is it time to pull the plug?
Two brands cross over to new retail, but with very different strategies
Searching for a solution: X-Men characters troubled brands would like to see
How brands from China teach us an important lesson in branding
In the brand game, there are four levels of brand loyalty, including one to avoid
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