Helping you deliver on your brand promise every day.
Companies with strong brands often have an internal brand training or update program in place. Our experts in brand development in Lancaster PA offer our clients many ways to keep their brand strong by reinforcing it at every brand touchpoint where their employee can make a difference with their customers. Our services include:
- Employee brand handbooks—guides that explain the brand to employees (or prospective employees) and show examples of how to deliver it.
- Brand refresh workshops—we set up a workshop environment in which we review the brand concept and brainstorm with employees more ways to deliver on it—from daily communications to new product or service ideas.
- Secret shopper program—we can test how your front-line employees succeed at delivering the brand experience you’re looking for.