Branding Agency in Lancaster PA

Dave Taylor

Making it right with the customer says a lot about your brand

09/20/21

Aunt Jemima gets a new brand name and faces a steep road to maintaining dominance

03/25/21

Congratulations on your new trademark! Get ready to fight to keep it.

01/05/21

Vultures or saviors? This company invests in brands for profit and survival

12/09/20

Brand myopia: When blinded by your passion, seek objectivity

01/18/19

Smart move: The brand names before these brands just weren’t that good

08/20/18

Searching for a solution: X-Men characters troubled brands would like to see

04/28/17

How brands from China teach us an important lesson in branding

04/14/17

In the brand game, there are four levels of brand loyalty, including one to avoid

03/31/17

Brand damage: Be careful, it can come from the most unexpected places.

03/17/17