Design

Our work for the long-time leader in flooring products is focused on the Bruce Flooring brand and on the environmentally friendly actions of the company as a whole.

Partners In Progress

For Gilbert Architects, specialists in the design of public schools, the challenge was not to prove they could design a great school, but to help their prospects understand the true scope of their expertise in school design and construction. Our brand program was designed to communicate Gilbert's ability to collaborate and innovate throughout the process of school design and construction, including seeking input from all sources and managing the very public process of building or renovating a school. The brand program reaches from advertising to web site to public relations and RFP development.